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#72 - Jobs To Be Done with Sean Adams

The Learning Culture Podcast

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How to Use Personas to Educate Your Sales

The first few weeks of onboarding for a salesperson are specifically guided towards that persona training. So it's what we hear from customers, what the market or like the position looks like, what job roles look like and those sort of things. We try to do is pair that with recorded calls and scenarios. And then we go together from a rep manager perspective and go through each piece. What discovery look like. And see if we can figure out one where like me or whoever sold it messed up and missed things. It's just so immersive in the customer. By the time they get to the product training, they're like, Oh, no shit, you got to obviously this is what

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