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221 - Making sense of YouTube — with Benji Travis and Tom Ross

The Futur with Chris Do

CHAPTER

Navigating the YouTube Creator Journey

This chapter explores the experiences of content creators on YouTube, focusing on their journey from initial hesitation to successful content dissemination. The speakers discuss the importance of engaging content, personal storytelling, and the challenges of viewer interaction despite significant subscriber counts. Strategies for optimizing content visibility and creating engaging educational videos are also highlighted, emphasizing quality, audience needs, and the balance between topic-specific and personality-driven channels.

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