INTERVIEW: Daina Trout on building Health-Ade from a kombucha-making operation in her kitchen to one of the fastest growing beverage brands in the U.S.
Idea to Startup
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The Liquid Is the Key to Healthad's Success
The liquid is important, the product has to be awesome. But that's almost like the price of entry. The second is the execution. You've got to be able to execute on a plan and actually deliver on what you set out to do. To this day, it's all about the brand.
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