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ICYMI... HIBT Lab! The Financial Diet: Chelsea Fagan
How I Built This with Guy Raz
How TFD Really Makes Money?
The largest segment of our business by sort of product or platform are our events. Second to that, pretty close second is YouTube, obviously a big, big part of what we do. And that's the pre-roll ads that run before your video. It used to be all in person. We did all digital for the pandemic. Now we're doing kind of a mix. Within that, there are about half that are ticketed. So we're selling direct to the consumer or the other half is in partnership with a sponsor and usually those are free to the audience.
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