
Blue Ocean Strategy and Red Ocean Traps
HBR IdeaCast
00:00
The Disparity Between Technology and Strategy
The key to opening up new markets, it can be with or without technology. Technology is clearly a huge trend in the marketplace today that a lot of companies can act on. But what matters systematically is whether we lock it to value. And so that's the challenge for organizations.
Play episode from 14:41
Transcript


