The Mutual Word, but It Means a Lot, Right?

"Without a mutual aspect to it, it is just literally a list of to-dos for the sellers," she says. "Do you have a champion? If you don't have a champion and you're working on a deal, that's a scary place to be." Know how long each milestone typically takes; when do you need this in place and why? You need to use the go live date and back into it, not because of what you want, because of what they want.