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How to win against well-funded competitors

Startup to Last

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Are You Working on a Benefits and That Is a Marketing Tool?

It seems pretty clear if you just ignore the law and don't pay this, it will be fine. Well, I'm going to be very clear. You are working on like a benefits and that is a marketing tool for our leg up health business. It is not it is not an R&D expense. Are we clear about that? We are absolutely clear about that. And I think there are a lot of companies out there where they're multi-hundred or multi-thousand person companies that just don't have any technical talent on the team at all.

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