Case Interview Preparation & Management Consulting | Strategy | Critical Thinking cover image

676: The Illusion of Innovation (with Founder and CEO of High Alpha Innovation, Elliott Parker)

Case Interview Preparation & Management Consulting | Strategy | Critical Thinking

CHAPTER

Navigating Corporate Innovation Challenges

The chapter delves into the challenges faced by large corporations in fostering innovation and learning, balancing predictability with the need for variation. It emphasizes the impact of widely applicable theories like disruptive innovation and jobs-to-be-done theory on organizational change. The discussion highlights the importance of embracing anomalies, experimenting, and continuously seeking new ways to serve customers to stave off corporate decline.

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