18min chapter

Better Beings  cover image

People, Planet and Profit with Amber Brandner & Brad Harris

Better Beings

CHAPTER

Building Consumer Brands for Good: A Holistic Approach

The chapter explores the methodology of selecting brands for a portfolio that prioritize the interests of people, the planet, and profit. Key points include the importance of humanity-centered design, leveraging tools to create sustainable ecosystems, fostering human connections, and finding purpose in everyday moments. The chapter also recommends impactful books that have influenced the speakers' perspectives on business and personal philosophy.

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