AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
22min chapter
Season 3, Episode 26: Exploring the future of mobile ad measurement (with Barak Witkowski)
Mobile Dev Memo Podcast
Navigating the Future of Mobile Ad Measurement
This chapter explores the evolving landscape of mobile ad measurement amid challenges like signal loss and privacy concerns. It highlights the shift towards innovative methodologies, including the integration of AI and data clean rooms, as well as the importance of a cohesive user experience across platforms. The discussion forecasts significant trends in performance marketing from 2024 to 2028, emphasizing the crucial roles of user acquisition strategies and collaboration for sustained growth.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode