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254 - Storytelling Is A Superpower — with Michael Margolis

The Futur with Chris Do

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Bridging Creativity and Business

This chapter explores the transformative initiative called Brand Lab, which aims to merge creativity with business acumen. It highlights the challenges and tensions between creative professionals and those with an analytical mindset, emphasizing the importance of fostering collaboration for effective storytelling. The discussion also addresses personal narratives and the need for individuals to align their creative aspirations with business strategies amidst a changing work landscape.

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