Ep 466: Are you ready for "Super Saturday?" Notes on Google's Holiday Trends Indicate BFCM Isn't Over! | AKNF
DTC Podcast
Utilizing Google Tools for Holiday Advertising Success
This chapter delves into the effectiveness and usage trends of Google's Performance Max advertising tool, emphasizing its integration with YouTube for optimal results during peak shopping seasons. It highlights the need for early investment in awareness-driven campaigns to achieve better returns during major sales events.
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