4min chapter

Perpetual Traffic cover image

Why Your Marketing Tracking Sucks (Even If You Think It Doesn’t) and How to Fix It

Perpetual Traffic

CHAPTER

Maximizing Media Buying Strategies for Better Marketing Results

This chapter explores advanced techniques for optimizing media buying with a focus on meta ads and the use of technical tools to improve data visibility. The hosts discuss the comparative strengths of various platforms while highlighting the valuable insights from their media buyer that can drive marketing success.

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