When we launched the initial product, although we started with a very small scoped audience, we never used language whether or not it was just for startups. We've never done that. It was always like this is for, you know, businesses at different sizes. Because we knew this would come in it was coming. So we didn't know perhaps if it would take one, two or three years, but we know that we knew that this is the next thing to do. The generalizable advice here is really think about your vision and make sure that you don't put yourself in a corner.

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