
#49 | Natalie Marcotullio | The Smallest Company that Everyone Knows About
Louder Than Words with John Bonini
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Quality over Quantity in Content Marketing
This chapter emphasizes the importance of prioritizing quality over quantity in content marketing, highlighting missed opportunities when rushing to produce more content. The discussion also touches on the challenges of keyword prioritization and finding the right balance between organic content creation and Google Ads for smaller companies.
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