
The Business of Podcasting with Matt Reustle, CEO of Colossus
Compounders Podcast
Ownership, Revenue Sharing, and Long-Term Alignment
This chapter explores the concept of ownership and revenue sharing in podcast platforms, emphasizing the need for long-term alignment and shared ownership. The speakers discuss the challenges of keeping talent without exploitation and the benefits of both podcast hosts and platforms owning a part of each other. They also delve into alternative ways to invest in something larger than individual brands.
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