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Ep #03 | WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn’t

WTF is with Nikhil Kamath

CHAPTER

The Problem With Supply Following Demand

The problem is this, right? The supply follows demand. You can't assume that the price is on-bassy. Tomorrow when I put my soap on Nisho, will it automatically show up on Flipkart? It should, if everything is on- bassy. That's the goal. But someone has to enable and somehow there have been lots of roadblocks that haven't enabled it.

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