In Depth cover image

Inside marketing at Stripe, OpenAI and Retool | Krithika Muthukumar (VP of Marketing at OpenAI, ex-Stripe, Retool, Dropbox, Google)

In Depth

00:00

Mastering Marketing Taste

This chapter emphasizes the vital role of 'taste' in marketing, particularly within tech companies like Stripe, highlighting structured review processes for quality control. It discusses strategies for engaging early-stage marketers and the importance of understanding sales dynamics to ensure effective marketing execution. Additionally, it explores the different marketing approaches needed for various audience sizes and the unique challenges faced by marketing teams in rapidly growing startups.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app