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3min chapter
Coca-Cola’s Mega Marketing Transformation
The Morning Brief
Beverage Dynamics and the Diversity of the Indian Consumer
This chapter discusses the dynamics of different beverage categories and the age at which consumers enter these categories. It also highlights the unique and diverse nature of the Indian consumer, emphasizing regional differences in population dynamics, economic development, and food preferences.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode