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2min chapter
E69: Cold Calling Sucks, and That’s Why it Works with Armand Farrokh
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This chapter delves into the challenges of cold calling while underscoring its effectiveness as a sales strategy. It introduces insights from the upcoming book 'Cold Calling Sucks, and That's Why It Works,' and explores account-based marketing in the B2B tech landscape.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode