E013: Tyson Drake, former CMO at The Oodie, on Merchandising, Top of Funnel Tactics and More...
Marketing Operators
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Applying Music Concepts to Marketing Strategies
This chapter explores leveraging concepts from music, such as band ensemble layers and chord progressions, to develop effective marketing strategies. It emphasizes the synchronization of marketing channels like musical instruments and adopting music frameworks for organized marketing campaigns, likening the roles of a CMO to a conductor in orchestrating marketing efforts.
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