Supporting Ambidextrous Research and Voice of the Customer (ft. Mandi Hall)
The Yzzi Research Podcast
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The Different Types of Innovation
Innovation depends on two things generally. Does the innovation create a new market or address the existing market? And does an innovation using new technology or an existing technology? There's four different types of innovation and I'll have examples of each one. Incremental innovation can be described as making improvements on an existing product or service.
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