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Risky business (The Cambridge Judge Business Debate podcast series)

The Cambridge Judge Business Debate

CHAPTER

The Importance of Imagination and Counterfactual Approaches

This chapter explores the significance of imagination in different fields, highlighting the failure of economists to predict the financial crisis and discussing the challenges of thinking creatively. It emphasizes the need for counterfactual approaches, unconventional ideas, and the struggles of fostering imagination in businesses versus academia.

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