Impactful creativity across sectors
The WARC Podcast
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The Third Execution in a Three-Year Programme of Using Creativity
MERSC worked with HAVAS to put creativity at the centre of their marketing strategy. The brand told this modern fairy tale of a woman trapped in the everyday struggles of logistics until she finds MERSC. Here's Janice Zakos, strategy director at HAVAS talking about the importance of that strategy.
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Transcript
