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273: DocSend: A Case Study in Product-Led Growth – with Russ Heddleston

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

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How Did You Come Up With the Idea for Doxend?

i started pursuit while was in business school. We raised 500 thousand for it, ran it for a little over a year and ultimately ended at selling it to facebook as a talent acquisition. But i just learned so much going through that experience. I made so many mistakes, but in the end, it ended at being just really productive for me. And then, as you mentioned, left to start doxend with dave and tony, my two current gofounders. So how did you guys come up with the idea? sand it was an iterative process.

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