15min chapter

Mostly Technical cover image

43: Just Do Stuff

Mostly Technical

CHAPTER

Strategic Domain Decision-Making

The chapter delves into the strategic considerations behind email domain choices for a business, emphasizing branding and marketing strategies. It covers the process of consolidating sending domains, creating distinct domains for different courses, and redesigning a personal website to focus on promoting courses. The speakers discuss the importance of a personality-driven business, building brand identity, and potentially purchasing domain names related to databases for various purposes.

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