17min chapter

FOMO Sapiens with Patrick J. McGinnis cover image

S13 E6 From Neuroscientist to Cookie Boss: How Maura Duggan Built Fancypants

FOMO Sapiens with Patrick J. McGinnis

CHAPTER

From Science to Sweets: An Entrepreneurial Journey

This chapter narrates the transformation of a neurobiologist into a cookie entrepreneur, detailing the emotional rollercoaster of starting a food business. It emphasizes the importance of maintaining quality and thoughtful branding while scaling operations and discusses the challenges of building a sustainable consumer product without external funding. The chapter concludes with reflections on strategic fundraising, employee well-being, and a fun lightning round of personal insights.

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