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From Science to Sweets: An Entrepreneurial Journey
This chapter narrates the transformation of a neurobiologist into a cookie entrepreneur, detailing the emotional rollercoaster of starting a food business. It emphasizes the importance of maintaining quality and thoughtful branding while scaling operations and discusses the challenges of building a sustainable consumer product without external funding. The chapter concludes with reflections on strategic fundraising, employee well-being, and a fun lightning round of personal insights.