E002 - Jing Jing Tan, Research Leadership at Uber
UX Research Rundown
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Building a Good and Stable Bridge Head in a Company
The bridge head is the relationship between a company's research team and its users. It can be as simple as having stakeholders listen to recordings or watch sessions happen, but also involve them along the way. Uber has one of those projects right now where they're trying to get user research teams to get embedded within their product strategy.
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