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27min chapter
Alex Hillman - Paid Project Discovery
Ditching Hourly
Building Relationships with Government and Strategic Communication
The speaker emphasizes the importance of building valuable relationships with people in government and strategically communicating and influencing others. They also discuss the potential misalignment in spending priorities due to not fully connecting marketing, communication, and education. Additionally, the speaker highlights the preference for receiving progress updates through meaningful emails rather than weekly meetings and the difference between paying for an expert's time versus paying for results.
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