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15min chapter
EP 451 - Settle Head of Product on Building a Comprehensive Operating System for Scaling Brands
Product Talk
Scaling Strategies for CPG Brands
This chapter explores the strategic challenges of product development for scaling consumer packaged goods brands, focusing on the necessity of understanding target audiences and addressing their unique problems. It highlights how Settle supports these brands with essential capital and integrated software solutions, enabling efficient operations and growth. The discussion underscores the complexity businesses face as they expand, particularly in inventory and operational management, and the importance of a unified software platform to streamline these processes.
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