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5min chapter
Black Diamond Equipment: Peter Metcalf
How I Built This with Guy Raz
Navigating Competition in a Niche Market
This chapter delves into the trials of a niche company that made strides in the backcountry skiing market with innovative ski boots in 2009. It examines the impact of competition from larger brands and the precarious balance between initial success and the threat of being overshadowed.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode