6min chapter

Big Technology Podcast cover image

Can The News Industry Survive The AI Era? — With Ben Smith, Nayeema Raza, and Joe Marchese

Big Technology Podcast

CHAPTER

The Nuances of Personalization and Media Influence

This chapter explores the impact of personalization in the news industry, raising questions about the level of personalization desired by individuals and the potential influence of key figures like Vivek Ramaswami at BuzzFeed. The discussion transitions into analyzing a media figure's actions in acquiring shares and proposing changes in a company's operations, speculating on the effectiveness of the strategies and offering unconventional solutions.

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