Episode 253: Brand Voice & Tone with Reese Fuller
UI Breakfast: UI/UX Design and Product Strategy
00:00
How to Create a Brand Voice for Your Project
A brand deliverable can take a lot of forms. It can be voice and tone that's articulated through a personality or a character. Sometimes it's a manifesto or a manifesto that sort of feels like this long winded sort of long form. Call to arms are very spirited, almost even poetic sometimes. A representation of what the brand is all about that captures that spirit. And then either in the latter half or maybe as an upfront, there's a voice and tone section that sometimes can be maybe a handful of pages in that document or longer.
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