How Long Does It Take to Convert a Lead?

There's this big part of a buying journey that's happening that you're not measuring. And it takes time, typically somewhere between one and a half and two times your average sail cycle length from the first time it account hits your website until they actually convert. So going out and creating a new demand takes about amount of time, one to two cyclo lanx for cycles that are less than 90 days. But where arn there doing conversion rate optimization, ugoads, general lead hand of optimization and pipe line Optimization.