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4min chapter
WTF is nearbound? (With Jill Rowley, GTM Advisor at Stage 2 Capital)
The Revenue Formula
Exploring the Demand Waterfall and the Bow Tie Model
This chapter explores the concept of the demand waterfall and its relationship to the bow tie model in marketing. It emphasizes the importance of considering the ecosystem and investment in understanding partner-led motion.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode