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E012: How to Win BFCM/Q4 in eCommerce | Paid Ads, Creative, Offer Structuring, Email Marketing, Collaborative Commerce & More | Nick Shackleford, Chase Dimond, Dara Denney, Daniel Okon
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QR Codes, Caro Ad, and List Growth Strategies
This chapter explores the potential comeback of QR codes in COVID times and discusses list growth strategies for email and SMS marketing, highlighting the importance of creativity in the direct-to-consumer space.
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