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Off the Grid is a podcast for small business owners who want to leave social media without losing on their clients. In this episode, Leah Gruby welcomes our first guest of season two, Emily Gertenbach. She's been writing SEO content for over a decade and has worked with everyone from local agencies to internationally recognized software companies.

Welcome back, babes! Today I am excited to have our first guest of the season, SEO expert Emily Gertenbach.

Together, we talk about Search Engine Optimization — what it is, how it works, and how you can make it work for your business in a mindful way. We also get into what it means that search engines are implementing more AI. And we have a candid chat about data privacy online.

Tune in to hear more about:

SEO for beginners & pros
Emily’s 3-step process for optimizing your site
Demystifying keywords & getting your site to rank
Why Emily stopped using Google Analytics
AI’s potential impact on the future of SEO (spoiler: no need to be scared)

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🌈 Want support building a successful, sustainable business without relying on social media? Join The Interweb — our affordable, annual membership for creatives, artists & business owners, who want to share their work & make money without social media. ✨

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✿ What if you could support your clients without over-extending or burning out? Join Trauma Informed Foundations with Jess Jackson, October 9-30. (sponsored)