
SaaStr 676: CRO Confidential: How to Grow Revenue Faster in the Second Half of 2023. Hosted by Sam Blond, Partner at Founders Fund
The Official SaaStr Podcast: SaaS | Founders | Investors
How to Expand Revenue in Your Customer Base
One thing that I recognized at Brex, and this happens organically, all of the focus of the business when you first start from a go to market standpoint is on customer acquisition. But over time, there might be a real revenue opportunity that exists within the base that you are under serving. Don't be conventional, get creative. Here is an outbound example for what I mean by that. And then lastly, one thing that let's see, I'll try and time box this to maybe 10 minutes, we leave 25 minutes for questions.
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