How I Built This with Guy Raz cover image

Telfar: Telfar Clemens and Babak Radboy

How I Built This with Guy Raz

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Redefining Fashion Collaboration

In this chapter, the speakers reflect on their transformative journey in the fashion industry, moving from traditional collaborations with major brands to embracing self-sufficiency and independence. They discuss the challenges faced in 2020 that paradoxically spurred their brand's success and highlight the importance of authenticity and community engagement. The chapter culminates in their vision for the future, emphasizing a holistic brand experience that prioritizes inclusivity and freedom in the creative process.

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