Navigating Feature Development for Search Platforms

My guest today is Aravind Srinivas, CEO and co-founder of Perplexity.

Aravind is the CEO of Perplexity, the AI answer engine disrupting online search. Aravind gave me an inside look at how Perplexity builds products, how it scaled to 100M queries a week, and how it’ll deliver better ads than Google’s ten blue links.

Timestamps: (00:00) We don't do product reviews (01:22) The secret to Perplexity's incredible shipping velocity (05:16) Giving feedback as a user instead of as the CEO (07:01) How Perplexity decides what to build next (10:56) Perplexity's "7 friends in 10 days" metric (14:02) How Perplexity uses AI to build Perplexity (17:30) How to get a great job without traditional credentials (21:50) Key drivers behind Perplexity's growth to 100M queries (27:50) The future of search ads and why 10 blue links are dead (35:56) Closing advice to get what you want out of life Get the takeaways: https://creatoreconomy.so/p/inside-how-perplexity-is-disrupting-search-aravind-srinivas Where to find Aravind: X: https://x.com/AravSrinivas Website: https://www.perplexity.ai/ 📌 Subscribe to this channel – more interviews coming soon!