Community Event Organization and Promotion Strategies

The chapter discusses the successful promotion and organization of a community event through various channels like social media, email blasts, and engaging local experts. It highlights the importance of involving community members, preparing for Q&A sessions, and collecting questions in advance to enhance attendee engagement. The chapter emphasizes the value of question solicitation before events, the impact of testimonials in marketing, and the need for panelists to deliver value without overt selling.