Embracing Change: Technology and Branding in Business

If you're in business and avoiding technology, you're in trouble. In this episode, I dive into why contractors—especially roofers—need to stop resisting tech and embrace the tools that will keep them competitive.

I break down:✅ The brutal truth about technology in business
✅ How to overcome resistance to change and get your team on board
✅ The real way to use social media for local business growth
✅ Why brand beats sales (and how to build yours)
✅ The one video every roofer should make today

If you're still thinking old-school marketing is enough, this one's for you. Let’s get to work! 🚀