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Ex-Tinder’s Insights on the App’s $1B+ Monetization Strategy

App Marketing by App Masters

CHAPTER

Dating App Monetization Strategies

This chapter explores the intricacies of subscription models in dating apps, focusing on billing durations and user engagement to minimize churn. It emphasizes the importance of understanding customer problems and offers insights for developers on structuring features for maximum impact. The discussion also includes practical dating advice and strategies for enhancing user experiences alongside effective monetization techniques.

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