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Ryan McKenzie talks about how he generated $100m+ selling laundry strips online on EP24 of TWIDM

This Week in Digital Marketing

CHAPTER

How to Start a D2C Brand

A certain very large Retail chains can put in a p o for your product. You'll take the p o say it's a million dollars with the product and you're a small business. They can really kill your business overnight. I don't think that it's wise for most brands just to go straight to big box retail. And if you don't sell through in a big chainYou get delisted and you're gonna have a heck of a time getting relisted in the future.

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