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#253 Jenny Hoyos - The 19-Year-Old Who Cracked YouTube’s Algorithm

Kickoff Sessions

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Navigating Short and Long-Form Content Dynamics

This chapter examines the challenges and effectiveness of connecting short-form videos to long-form podcast content, noting low conversion rates despite potential benefits. It highlights the differing audience behaviors on platforms like YouTube and Spotify, and the implications for content creators regarding engagement and monetization strategies. The discussion also emphasizes the importance of brand deals and advertising methods in the evolving landscape of digital content creation.

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