Communicating Nuance to Clients

EP. 67: 3500 CALORIE PER LB RULE: WHY THIS COMMONLY HELD BELIEF DOESN’T HOLD UP DURING A FAT LOSS PHASE & WHY WEIGHT LOSS IS NEVER LINEAR

TOPICS:

THE MISINTERPRETATION OF THE 3500 CALORIE RULE: WHAT IT REALLY REFERS TO AND HOW IT WAS CREATED

WHY DOES THIS RULE NOT APPLY TO DIETING

WHY YOUR WEIGHT LOSS IS NEVER LINEAR

WHY FEMALES TEND TO LOSE WEIGHT SLOWER THAN MALES

HOW MUCH WOULD YOU REALLY LOSE IF YOU SIMPLY REDUCED INTAKE BY 500 CALORIES PER DAY

WHY YOU SHOULD FOCUS ON FAT LOSS NOT WEIGHT LOSS