Introduction

Amazon search engine algorithm A9 is a critical component of the company's business. It powers the search systems that the backbone of Amazon's revenue and profitability. There's been some speculation about whether Amazon might be considering replacing A9 with a new algorithm, perhaps called A10. In this episode we'll be talking about the A10 myths. Some of it's going to be general lack of knowledge and some of it's clickbait as you would expect being on the internet.

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