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Nine Growth Hacks From The Motley Fool
The HeyCreator Show
Direct Mail Has Crazy High ROI
RFM stands for recency, frequency and monetary value. RFM is a framework that's typically used in direct sales to talk about segmenting your most valuable clients. The concept of direct mail is very interesting to me. I actually wrote an article about how I think direct mail is coming back because there are so many things you can do with it.
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