4min chapter

Marketecture: Get Smart. Fast. cover image

Episode 25: Antonio Garcia-Martinez builds attribution for Web3

Marketecture: Get Smart. Fast.

CHAPTER

Spindle's Analytics for Web 3 Companies

Spindle is an ad tech startup based on the blockchain. The company says it can be used to create attribution for all Web 3 apps and services. Arianna Huffington: Is spindle just analytics for Web 3 companies, or are we talking about a whole new way of marketing? Spindle's founder argues that decentralization could lead to more efficient advertising technology in the future.

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