S9E14 - Thumbs Up or Thumbs Down: The New World of Online Reviews
Under the Influence with Terry O'Reilly
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The Impact and Power of Online Reviews
This chapter discusses the influence and importance of online reviews, highlighting their impact on consumer decisions and the significance of platforms like Amazon. It explores the challenges of discerning fake reviews and provides tips on spotting them, including analyzing language and utilizing tools like Fake Spot.
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